Share your #ReasonToRun the Virgin Money London Marathon

On April 23rd, thousands of runners will line up at the Start Line for the 2017 Virgin Money London Marathon and they want to know why you’re running.

The organisers are asking every runner to share their #ReasonToRun on social media in the run up to the famous race.

“We know every single runner has a unique #ReasonToRun the world’s greatest marathon,” said Hugh Brasher, Event Director. “Whether it’s to set a PB, to raise money for a cause, to remember a loved one, to break a Guinness World Record, to win, to remain an Ever Present, to qualify for Great Britain or just because it’s always been a dream to run the London Marathon – the reasons are endless and we would love to hear them.”

The #ReasonToRun video booth....

A specially commissioned video booth will also be touring the UK over the next few months giving runners from around the country the opportunity to tell their story through a short video or sharing their unique #ReasonToRun on Facebook, Twitter and Instagram.

Some celebrity runners have already shared their #ReasonToRun messages:

Actor Adam Woodyatt, who plays Ian Beale in EastEnders, said: “I’m taking part in the Virgin Money London Marathon with my son for The Children’s Air Ambulance to highlight the difference in speed between land and air transfers.”

BBC Radio 1 host Adele Roberts said: “I’m running in memory of my cousin Michael. The work Heads Together do in helping young people through difficult times is vital and I’m proud to support their incredible work.”

Share why you’re running the 2017 Virgin Money London Marathon on social media with the hashtag #ReasonToRun.

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